Somebody said you have to love what you do, but that’s not necessarily true. What is true is that you have to love the opportunity. The opportunity to build life, future, health, success and fortune. Knocking on someone’s door may not be something you love to do, but you love the opportunity of what might be behind that door.
For example, a guy says, “I’m digging ditches. Should I love digging ditches?” The answer is, “No, you don’t have to love digging ditches, but if it is your first entry onto the ladder of success, you say, ‘I’m glad somebody gave me the opportunity to dig ditches and I’m going to do it so well, I won’t be here long.’”
Archive for December, 2009
Love the Opportunity
Monday, December 21st, 2009Business Growth
Monday, December 21st, 2009Once your business is up and running and things are going fine, you will start to look at how to grow. There are many ways to expand a good business, but first make sure you have your current circumstances under control. It makes no sense to start opening new stores if you are still struggling with customer service or accounting issues.. it would simply increase your worries.
Besides the usual marketing plan and good customer service that we already have installed for the organic growth of our business, here’s a few more ways to kick start business growth.
How to Start a Home Based Business, Six Steps
Monday, December 21st, 2009Many people dream about having their own home business in order to escape the hassle of commuting, friction with overbearing bosses and the stress of the corporate workplace. In the good old days, the ideal home business was some kind of mail-order business. However, in today’s world an Internet-based business offers the best way to gain flexibility and economic independence. If you are not sure how to go about it, take a look at the following steps which all home based entrepreneurs must take:
The Power of the Customer Review
Saturday, December 5th, 2009Local search directories offer many benefits to a business owner: they’re effective at extending a business’s Web presence, they provide potential customers with the important contact and location information they need, and they can drive traffic to a business’s Web site. While these features can ensure that your business will be found, that is only half the battle; converting your listing’s audience into actual business is another thing.
Many online business directories, including ThinkLocal®, provide a platform where customers can leave their ratings and reviews for each business that is listed. The great thing about customer reviews, in addition to extending a business’s online presence, is their power of persuasion. Customer ratings and reviews make your business stand out from the crowd, and people are more likely to choose a business with a positive review over a business that lacks a customer review. If the search for “sushi restaurants” in your local area brings up multiple results, the restaurant with a 5-star rating and descriptive review is going to grab your attention; it may even convince you to choose that one over the others.
Online advertising: Websites, Blogs, and Social Networking
Saturday, December 5th, 2009Chevrolet recently created an online forum called Chevy Nation. The forum is a social community that aims to familiarize the online audience with Chevy’s brand values and culture. Yahoo! has a separate division, the Interactive Advertising Bureau, that focuses on Internet advertising. Then there are the Webby Awards, dating back to 1996. One of the categories in the Webby Awards, which recognize the immense growth of the Internet and honor excellence on the Internet, is interactive advertising.
These developments point towards one fact: the Internet is an effective medium. It is also one of the most dynamic of all media, making it perfect for interactive advertising. Also in interactive Internet advertising’s favor is the fact that the average customer of today does not listen or view promotional messages in isolation; he or she would rather be part of the entire process. Thus, we see more marketing efforts designed with evolving customer desires in mind.
On-Page Optimization Techniques To Take Your Rankings To The Next Level!
Saturday, December 5th, 2009By Michael Fleischner
After you’ve selected the keywords you want to optimize your website for, you need to focus on what is called on-page optimization. On page optimization is what you do on your website pages to improve organic rankings. The good news is that through years of research and experimentation I have identified the most important on page factors for improving organic rankings.
There are variety of optimization factors to consider when optimizing your web pages. I have found three factors in particular to have more of an impact than others when correlating them to search engine rankings. In particular, meta tags, URL structure, and page load speed all have a direct impact on search engine rankings for particular keywords or keyword phrases.